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You are here: Home1 / Other2 / Industrial3 / Patriarchy share an intoxicating new track
Roel Verscheure

Patriarchy share an intoxicating new track

Industrial, Pop

Passion, lust, and desperation meet in the haunting new single from Patriarchy, “Die Like Everyone Else.” Produced by Twin Shadow, the driving and ethereal industrial-tinged track is the third entry in the band’s “Summer of Singles,” a monthly project during which they’re releasing a single a month until their upcoming Manual for Dying LP lands in late September. Released July 18, 2025, the song explores the interplay between sex and death and comes supported by an otherworldly video shot in an abandoned Tuscan villa during a lightning storm.

“We started with a really intense industrial techno demo, something like you would hear at Dis Bunker noise room – and somehow we ended up carving out of it the poppiest song we’ve ever made,” Patriarchy says. “Working with Twin Shadow is wild — in the best way — because he entertains all our ‘what ifs’ until we conjure a beautiful beast like this: something that exists in its own dimension between Evanescence, Skinny Puppy, and Berghain.”

The enticing and intoxicating “Die Like Everyone Else” became a fan favorite during the band’s 2025 headliner/festival tour in Europe, where they shared stages with acts like Peaches, Sextile, Marie Davidson. It’s easy to see why: the song’s juxtaposition of breathy dreampop vocals with propulsive techno beats and razor sharp lyrics get at something deeper and darker about the human condition, in a space where few artists are willing (or able) to go.

“Lyrically, it’s a reminder that you’re gonna die, and that meditating on your mortality can actually liberate you from emotional paralysis. The anxiety, overthinking, and fear that come with relationships start to lose their grip. Instead of being consumed by doubt or perfectionism, you’re invited to surrender, to be present, to feel it all… pain, pleasure, confusion, love,” Patriarchy says, adding, “Be neurotic when you’re dead!”

“Die Like Everyone Else” was preceded by two other Twin-Shadow produced singles: “Boy on a Leash” and “New Way.” The band’s gritty, deliciously steamy self-directed video for “New Way” is out July 11, 2025.

Patriarchy will return to Europe in early August, with performances slated for legendary metal fests Brutal Assault and SonicBlast Fest, as well as a long awaited return to Berlin with a headline show at RSO. (Dates for the remainder of the 2025 EU shows are below.)

Patriarchy is an industrial electronic band based in Los Angeles, led by multidisciplinary artist Actually Huizenga. Known for their provocative fusion of music, performance art, and striking visuals, the project explores themes of power, identity, and desire. Huizenga serves as the band’s vocalist, primary songwriter, guitarist, video director, and illustrator, shaping its distinct vision.

Since the band’s debut with the album Asking For It (2019), produced by Andrew Means (3Teeth), Patriarchy has continued to collaborate with notable artists, producers, and remixers. Their follow-up album, The Unself (2022), was created in collaboration with Matia Simovich (Inhalt) and mixed by John Fryer (Nine Inch Nails, This Mortal Coil). The album also featured co-writing by new permanent band member AJ English, who uses the moniker The Drummer.

Patriarchy has toured extensively across North America and Europe, most recently supporting The Cult in the U.S. and Canada in 2024. Their intense, high-energy performances—combining live guitars and drums with electronic beats and synths—have earned them comparisons to Nine Inch Nails, Rammstein, The Prodigy, and Skinny Puppy, solidifying their reputation as a band meant to be seen as much as heard. They embarked on the first leg of a full European tour from May 21 to June 8, 2025 and will return for select dates, including Brutal Assault and SonicBlast Fests in August 2025.

Remaining Patriarchy European Tour Dates:
06/08/25 – Berlin, DE – RSO
07/08/25 – Josefov Fortress, CZ – Brutal Assault Fest
08/08/25 – Munich, DE – Backstage
09/08/25 – Ancora, PT – SonicBlast Fest

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28/07/2025/0 Comments/by Roel Verscheure
Tags: Brutal Assault 2025, Industrial, industrial pop, los angeles, Patriarchy, pop
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https://www.grimmgent.com/wp-content/uploads/2025/07/cover_Patriarchy_Die-Like-Everyone-Else.jpg 750 750 Roel Verscheure https://www.grimmgent.com/wp-content/uploads/2025/09/GRIMM_AND_ASGAARD_LOGOS.png Roel Verscheure2025-07-28 09:59:022025-07-28 09:59:09Patriarchy share an intoxicating new track
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